2018 Regulations

Golden Pinwheel

The cradle of global young illustrators, the link to children's publishing industry, a platform for future masters!

The Golden Pinwheel Young Illustrators Competition is an international art contest organised by the China Shanghai International Children’s Book Fair (CCBF). The competition, officially supported by the Shanghai Press and Publication Administration, was established in 2015 to provide a venue for emerging illustrators to showcase their talent and to promote exchange and cooperation between illustrators and publishers, both domestically and globally. It has given fresh life to China’s children’s book industry. The Golden Pinwheel Young Illustrators Competition 2018 entry system was closed at 24:00, 31 July 2018 (GMT+8). Thanks to the support of various international illustrator associations, in 2018 the competition received 1,320 entries from 58 countries and regions, which translated into 6,600 creative and high-quality illustrations.  

In order to give recognition to the most talented candidates, this year’s Golden Pinwheel will offer three different awards: the Golden Pinwheel Award rewarding the most outstanding work from China and abroad, the Publisher’s Choice Award designated by the Golden Pinwheel publishing partner and the People’s Choice Award given to an artist selected by CCBF exhibitors and visitors. The winner of one of the aforementioned awards will be selected to design CCBF’s visual identity in the following year (2019).

A selection of the best 50 artists will be established by five international judges. Their artworks will be featured in the 2018 Golden Pinwheel Illustration Yearbook and will be shown at CCBF where publishing professionals and children’s book enthusiasts will be able to enjoy them during all the duration of the book fair. The exhibition will take place in the Shanghai World Expo Exhibition and Convention Centre on 9-11 November 2018.

Eligibility & Requirements

1) To compete, illustrators must be between 16 and 39 years of age (born between 1 January 1979 and 31 December 2002).
2) Regardless of nationality, professional illustrators, art school students, and other amateur illustration enthusiasts can enter the competition free of charge. Entries can be made as an individual, school, association or other third-party organisation.

Entry requirements
1) There are no limits to the entry’s theme and content provided that is it suitable for children’s book illustration. The competition accepts work done by hand, digitally, or using a mix of media. 
2) To enter the competition, the participant must submit a series of five pieces of illustrations under the same theme. The participant can submit only one series to the competition every year. The artworks must be accompanied by an explanatory text in English (up to 800 signs) that describes their work and the tools/techniques used for the illustrations.  
3) Illustrations submitted for the competition can be published or unpublished. If published, the illustrations must not have been published before 1 January 2016.
4) Illustrations previously submitted to the Golden Pinwheel are not eligible for re-entry. 

Submission Procedure
The only official channel for registration and submission is the CCBF’s website <www.ccbookfair.com>. Please fill in the registration form and submit the electronic version of your work online. All hand-drawn illustrations must be scanned in high-definition. 
1) Format: JPG or PNG 
2) Size: less than 20MB
3) Resolution: 300 DPI or above 
4) For published work, the participant must also provide the ISBN number of the publication in which the illustration was included, the publication date and the name of the publisher. 

Submission Deadline 
24:00, 31 July 2018 (GMT+8)

Competition Schedule
Entry submission: 22 May - 31 July 2018
Pre-selection: 8 Aug 2018 – 18 Aug 2018
Finalists selection: 22 Aug 2018 – 1 Sep 2018
Finalists announcement: 13 Sep 2018
Awards announcement: 9 Nov 2018 (opening day of the CCBF)


Golden Pinwheel Grand Award (China): one winner among the finalists from Mainland China 
- An invitation to the 2019 Bologna Children’s Book Fair, including economy class air tickets and accommodation fully covered by the event organiser
- Trophy and certificate

Golden Pinwheel Grand Award (International): one winner among the finalists from other countries and territories (including Hong Kong, Macau and Taiwan) 
- Inclusive of an invitation to the 2019 Shanghai International Children’s Book Fair, with economy class air tickets and accommodation fully covered by the event organiser
- Trophy and certificate

Golden Pinwheel Illustration Special Mentions (Three recipients)
- Certificate

Publisher’s Choice Award (one winner)
- Chosen from a shortlist of 50 outstanding artworks by an independent jury nominated by Beijing Dandelion Children's Book House Co., Ltd. The winner is offered a contract to illustrate a children‘s book for Beijing Dandelion Children's Book House Co., Ltd.
- Trophy and certificate
People’s Choice Award (one winner) 
- Elected by CCBF’s visitors, exhibitors, and social media followers
- Trophy and certificate

Contact Us

For inquiries regarding submission, reception, exhibition and awards, please contact:

For inquiries regarding sponsorship and partnership, please contact:
Yanyan Li, Project Marketing Specialist
T: +86-21-6095 0516
E: yanyan.li@bfchina.net